Spilling the Tea on the Importance of Personal Branding
Let’s be fair, you’re probably not the only one or the first one in the world offering this kind of product or service.
Though, you’ll need to convince investors, prospects and maybe even your own circles to support you on this entrepreneurial journey. To invest in you. To help you grow your business. To listen to you.
Now, what’s the one difference between you and your competitors? Your competitors aren’t YOU. YOU are your own person, you are the face and physical representation of your company.
Do you see where I’m going with this?
Yep, you guessed it right, PERSONAL BRANDING.
It’ll be the one thing that will set you apart from everyone else, the one that you will carry with you whatever you do, even when you pivot and start a new venture. It will always be YOU. So work on this YOU, voice it so that you can ultimately monetise it.
Let’s make a deal, as you are reading this, what about taking massive action right away and commit to creating content for Instagram/ LinkedIn/ TikTok/ Twitter/ Pinterest/ whatever platform is relevant to your target audience as from TODAY. Get this personal brand going and have fun!