Dot Lung’s Tips for Better Social Media Presence
Social Media presence is visibility. It’s your first impression and an opportunity you have to engage with the public. It’s your reputation and public perception. It’s what people say when you’re not in the room. For startups, you can really use it as an advantage to build your brand and notoriety and most importantly community around the world.
For entrepreneurs, your personal brand is more important than ever to differentiate you from the competition. Think about the legacy you want to leave, and what do you want to be known for? Build authority and expertise by sharing content around what you are good at and what you love. Those are the first steps to defining your personal brand.